LegalTech Copywriter & Content Writer

Capture attention, engage audiences, drive demand.

I specialize in writing marketing content for legal technology vendors who need to stand out in a crowded market.

I show your customers how they'll benefit from your products and services and build trust through:

  • Compelling Website Copy

    Capture attention and inspire curiosity with distinctive website copy and compelling landing pages.

  • Informative Blogs, White Papers & Case Studies

    Address the many, varied concerns of multiple levels of decision-makers with informative blog posts, research-backed white papers, illuminating case studies, and helpful guides and ebooks.

  • Engaging Emails & Sales Collateral

    Authentically connect with prospects in engaging emails, sales letters, flyers and brochures.

Legal technology vendors hire me to write content that:

✒️ Builds awareness & generates demand in current and new markets (e.g., You now want to sell to small and mid-size firms after previously only selling to large firms.)

✒️ Resonates with various members of your target audience (e.g., IT teams love your tech but CFOs still need convincing.)

✒️ Gets more clicks and more signups for email lists, webinars, demos, and discovery calls.

✒️ Earns higher rankings for competitive keywords.

✒️ Increases sales by capturing new leads and building relationships with clients.

LegalTech Copywriter Leah Presser

Topics I write about most often include:

  • Artificial Intelligence, Machine Learning, Predictive Analytics, Data Analysis, Automation
  • Cloud Services (eg. SaaS vs On-Premises), Cyber Security, Data Privacy, GDPR, HIPAA
  • Ediscovery, Information Governance, Regulatory Compliance, FOIA & Public Records Disclosures
  • Practice Management, Case Management, Time & Billing, Contract Management
  • The state of the legal industry and market forces within it; legal technology trends; the digital transformation

We'll influence decision-makers with writing that clearly demonstrates the benefits your technology delivers in these and other areas.

See for yourself!

Read content I've written for legal business partners over the years.

Additional writings on a variety of legal tech topics are available upon request.

"You've done an excellent job in capturing the heartbeat of my company."

Chuck Dart, President at Record Retrieval Solutions
"She completely rewrote our website, which resulted in a major SEO victory when we hit page 1 in rankings for our most important keywords afterward."
Todd Gerstein, Smart Time Co-Founder

"I'd heartily recommend her services to anyone looking for some top-notch content from a very talented author."

Yannick Duport, Marketing Manager at ZyLAB

I write marketing copy and content that gets results for:

  • Legal Technology Vendors

    Practice and case management software, eDiscovery, contract analytics and management, cyber security, time tracking and billing, cloud computing, legal research, AI technologies, and more.

  • Legal Services Providers

    Companies that sell products and services such as document review assistance, trial preparation, video presentations, court reporting, depositions, records management, etc.

  • Legal Support Services Providers

    Law office management, supplies, litigation support, document assembly, password management, virtual assistance, staffing services and support, communications, CLE programs, and so on.

Content Writing that Gets Noticed

Law firm, legal department, and corporate leaders aren’t about to do all the digging necessary to uncover what makes you special or different.

You have to bring that information to the forefront yourself, and the clever use of language is your sharpest tool for doing so.

Words are the bridge over which we build understanding and trust. We can use them to educate, yes, but also to evoke desire and inspire action.

Communicating with a creative, interesting voice is like waving a neon green flag in the dull brown field that is legal tech marketing today.

Content Writing Info